ABOUT PUBLICON 2017
India is the sixth-largest book market in the world, and currently the second largest for books in English, behind the United States. India’s print book market—which grew at a rate of 20.4 percent, compounded annually between 2012 and 2015—is estimated to be worth INR 26,060 crore.
Demographic trends support the high growth rate of the industry. The adult literacy level in the country, now at 74 percent, is projected to hit 90 percent in 2020, and this is expected to continue feeding demand for books. Additionally, government’s expenditure on education and educational resources boosts the demand for books even further.
India’s appetite for knowledge is increasing and it presents huge growth opportunities, but at the same time technology disruption has changed the market dynamics a in big way. New rules of the game are emerging and trends are changing at fast pace. Despite of all the challenges, publishing industry has pivoted itself and made way for sustainable growth by embracing changes.
Year on year PubliCon has covered several topics concerning publishing industry and served as the powerful platform to ponder over and churn out futuristic solutions through debates and ideation amongst various stakeholders.
The focus of this year’s PubliCon is on enabling trade by having constructive debate with government regarding policy, address copyright lapse issues, enabling language publishers by presenting right set of opportunities, presenting possible international business tie ups through various agencies, discussions on new age marketing trends with the help of emerging technologies, and how to sell the books online.
There will be exclusively curated parallel sessions for upcoming authors, marketers and creative minds looking to make lucrative career in publishing.
PubliCon 2017 – Rights Catalogue
It’s a golden opportunity for Indian Language publishers to present the work of Indian authors through the exclusive “PubliCon Rights catalogue” to various publishing houses.
India has heritage of rich literature across languages; over the centuries authors have created a niche for themselves. There is huge potential for the authors to get published in other languages and widen their reach.